ANNA GEORGINA || WEDDING DRESSES || DRIVE-IN STUDIO

The last time the infinity curve in our Drive-in studio looked this floral and festive was for a wedding ceremony on the first level of our daylight building.


Fashion designer Kobus Diepenaar, mostly well known for high fashion couture and evening wear launched this new Anna Georgina collection in 2012, creating a unique and very well received range of beautiful wedding dresses.

Dippenaar’s idea was to make haute couture more accessible and wearable and with the intricate garment construction, balance of soft feminine elements and each woman’s own inherent strength make each gown fit perfectly.

This 2018 collection ‘was a dream to shoot’ says Vizion Photography & Films who captured these stunning images featuring models Caitlin Dobson of Fusion Models, Tarryn Taylor and Tynika Carter.

The large mottled grey backdrop is one of many available for hire as well as a wide selection of paper colour backdrop rolls as seen on the gear section of our website.

“Dress powerfully, be powerful, and don’t underestimate the power of the feminine,”
Kobus Dippenaar

Photography and Film: Vizion Photography & Films
BTS photography: Sune Esterhuisen
Styling and coordination: Luke Krone Events 
Flowers: Anli Wahl Floral Design
Floral Assistants: Fennec Deachar  and @mabelmflorals
Furniture: @acreate_za
Make-up: Algria Ferreira
Hair: Kevin Hair Guru
Furniture: A Create

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WILLOW LAMP & MEYER VON WIELLIGH || HALL STUDIO || JUSTIN PATRICK

Let’s take a look behind the scenes on set with Product Photographer Justin Patrick who shot award winning and cutting-edge willowlamp lighting designs in our Hall studio with furniture by Meyer Von Wielligh.

The willowlamp, a notch system that allows curtains of ball-chain to flow elegantly from laser-cut steel frames is a simple and effective idea that has become widely acknowledged and appreciated around the world. Inspired by the principles of sacred geometry, these lamps have won many prestigious awards, been recognised for product design and participated in many leading exhibitions.

Justin Patrick who mostly shoots but is not limited to commercial interior, product and food photography utilised the original Hall studio’s varnished floors as a feature for this shoot, incorporating the American Oak that translates so beautifully in the final images.

With a background in Industrial design, Justin has always had an eye for interior and product photography and on any given day can be found shooting beautiful setups in one of our 11 studio spaces working with prestigious brands such as Woolworths, Plascon, House & Leisure and many more.

Visit his website  and follow him on Instagram <—-
#RoodebloemStudios #PhotographicStudios #CapeTown

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STUDIO GALLERY

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EVENT || FLOORS EP LAUNCH || CHURCH STUDIO

It’s not often that we have live music at our studios but given the nature of this showcase we looked forward to hosting Floors in our Church studio space, launching the duo and their first EP.

”Floors is a Cape Town based duo that play lush, mood-based electronica.
Their rich, organic sound stems from the use of vintage synthesisers and guitars, soulful vocals and a detailed production style.”

The duo, Greg Abrahams on guitars, synths, production and mixing and Mikhaela Faye on vocals, synths, pianos and production welcomed guests with a drink in the courtyard and tunes from Beat Samprasa soul, R&B and hip duo consisting of guitarist Dylan Fine and producer David Migwalla in the Gallery studio space.

When the Church doors opened and their setup on our infinity curve was unveiled, the anticipation to hear their set and see how the brightly coloured strip lights and visuals would accompany their music was real. 

The lighting design by Bad Weather and visuals from The GrrrlJessica Smith and Simone Rademeyer projected onto the 7m high infinity curve along with a broad pallet of acoustic, experimental and electronic sounds made for a fantastic live show.
The 200m2 Church studio space and its large bounce above the curve held the sound extremely well for a large space with such a high ceiling.

The incredible production value of their live show and tracks played from the EP entitled ‘FADE’ were extremely well received by all who attended this wonderful live electronic music event.
”Their live performance is a highly immersive audio-visual experience combining cutting edge lighting and visuals with a rich and sonically diverse musical backdrop. Their musical style is influenced by a range of different genres including contemporary-classical, jazz, alternative and downtempo electronica, ambient and folk. ”

02-Floors EP Launch || Church Studio Event photos: By Jono

04-Floors EP Launch || Church Studio
After Floors it was back to the gallery studio for the closing set with Fever Trailsmulti-instrumentalist and electronic producer Nicolaas Van Reenen of Black Major.

Photo: Kent Andreasen

Listen to their debut EP “FADE”: floorslive.bandcamp.com

Floors on Instagram

 

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WOOLWORTHS HOMEWARE|| DRIVE-IN STUDIO

SUMMERTIME AND THE LIVING IS EASY

As we welcome Autumn and hope for the rain lets take a moment and reflect on which designs featured in the Woolworths summer homeware collection.

The SS16 Homeware Collection was displayed on the first level of the daylight building at 43 Roodebloem Road.

With different coloured coats of paint, shelving installations and furniture/decor brought in, the Drive-in and Tailor Shop Studios were completely transformed for this all day event.

Reflecting all kinds of beautiful homeware from the Woolies collection, our studios provided the blank canvas needed to create the desired display and showcase the coming seasons’ trends.

The curve sported styles inspired by Palm beach and European Island life with florals, tropical beach prints and nautical stripes in Mediterranean blues and corals.

The festive display, delicious canapés and lovely people hosting made for a lovely media day and we’re looking forward to the next event at our studios.

Photos by Tatyana Levana
#RoodebloemStudios 

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VIRGIN ACTIVE COLLECTION || NICK ALDRIDGE

Virgin Active Collection is the ultimate luxury personalised health and wellness experience and the featured images on the brochures, website and video content used to launch the new health clubs in their redefined luxury were shot at our studios.
Photographer @Nick Aldridge shot the final images seen below across two of our studio spaces.

The  180sm Hall Studio was used for the body art shots where models were covered in silver paint, wrapped in white tubed fabric and held with gold painted hands to get the desired feel for the images. The dripping gold shoe was overseen by SFX guy Dale Ontong to achieve the perfect paint dribbles on the trainer seen in the final shot above.

Given the fact that it has water draining facilities, the Drive-In Studio on the first level of the Daylight Building is the perfect space to shoot any scene where water is involved.
A medium sized swimming pool, the lighting setup and the team were able to shoot comfortably on the studios large curve, draining the water after Nick got his shots.

Photographic Assistant: @robin.bernstein of Cape Collective Assist
Production: Gina Howse and Greham Bartholomew
Styling: Jade Ashton Scully
Makeup: Kaley Elizabeth Claire
Model: Lesala Mampa
Dancers: Thola Antamu, Simone Both, Thami NJoko and Pasha Dossantos 
Agency: Kinsmen Collective ~ Fred Viljoen and Gideon Van Lill
SFX: Dale Ontong
BTS Photos by Tatyana Levana and Greham Bartholomew

#RoodebloemStudios

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BURGER KING TVC|| DRIVE-IN STUDIO

The Jupiter Drawing Room CT and Platypus Productions created their set in our Drive-in Studio for the airplane and window scenes for Burger King SA’s first TV commercial.
Besides hosting photographic shoots and events, many people look to book Roodebloem Studios for TV commercial shoots, music videos, campaign content shoots etc. The size, layout, diversity, security and location of our studios are ideal for film teams to host the entire crew, all the clients and catering teams very comfortably.

Shot and produced in and around Cape Town, the TVC reflects different lunch scenarios relevant to South Africans and hopes to evoke a light hearted and humorous sense of WHOPPER® envy.
Lucas van Vuuren, Executive Creative Director at Jupiter Cape Town says “Following on the success of the Big King XXL® monster truck activation in May, the TVC represents the fun personality of the brand. The sense of excitement when you enter a BURGER KING® with friends, is the same emotion we want South African consumers to feel when they see the ad.”

The first Burger King to open in South Africa launched at Canal Walk Shopping centre on October 1st 2016.

Watch the TVC below and keep a lookout for the shot of @Kyra Cole  and co-star peeking out the plane window and four office employees eating packed lunch since both are shot in the Drive-in studio.

BURGER KING® South Africa
Rozanna Kader – Marketing and Communications Director
Ezelna Jones – Marketing Executive
Inoba Siwundla – Senior Graphic Designer
Gys Steyn – Junior Graphic Designer
Paigon Prince – Restaurant Marketing Officer

The Jupiter Drawing Room Cape Town
Lucas van Vuuren – Executive Creative Director
Gerhard Pretorius – Copywriter
Michael Erasmus – Art Director
Taryn George – Account Director
Kelsey Guehring – Account Manager
Julie Gardiner – Producer
Michelle Beh – Strategy Director
Abbi Bridge – Media Strategist
Susann Kompa – Project Manager
Luanne Slingerland – Head of PR
Production House – Platypus Productions
Ian Chuter – Director
Tammi Horstmann – Producer
Ric Shields – Animator
Final Mix: Hannes Burger – We Love Jam

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WEDDING ALBUM || CHURCH STUDIO

Last year we had Jacques Weyers shooting this Vegas inspired piece for Wedding Album SA in our Church Studio with the lovely @itsmenaro@akellopatricia and @sulycastilo.

Photographer: @jacquesweyersstudio
Photo Assistant: @Matt__moon
Models: @itsmenaro@akellopatricia and @sulycastilo.
Styling: @r4rochelle
Makeup: @makeupshahnaz of @supernovacm
Hair: @tash_pops of @supernovacm

BTS Photos by @tatyana_levana_photography
#
RoodebloemStudios

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SEASONS GREETINGS


It’s that time of year again and we can’t quite believe how fast 2016 has flown!
To all our Roodebloem friends and family




Enjoy the holiday season and the well deserved break.
See you all in the new year! 
x  o  x

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FUJI FILM || X-T2 LAUNCH EVENT

We’re pleased to have hosted the launch of the stunning new Fujifilm X-T2 in our Jett Studio on the second level of the Daylight building in mid August this year.

The upstairs kitchen studio was perfect for welcome drinks and pre-presentation meet-and-greet before heading into the Jett studio itself where the team from Fuji Film SA had a projector and equipment setup on the infinity curve.

After the presentation from the Fuji Experts, Peter Delaney Fine Art Photography, John Armstrong Photography and leonslens.com, three talented Fuji ambassadors spoke about their experience with the new model and presented some of their work shot on the X-T2.

A lovely feature of the daylight building with both mountain and sea views which is often overlooked is our roof deck. For this event, the perfect place for people to test out the capabilities of X-T2.

Thanks to Fujifilm SA and Hein Hough for involving us in the launch of this awesome new camera.

Photos by Tatyana Levana

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EVENT || TAMARA CHERIE x A CREATE || DRIVE-IN

Many people are surprised to hear that all our Studios are available for event venue hire.
The spaces all vary in size and layout and are used for corporate functions, weddings, product launches, master classes, media presentations as well as private functions.

Below is a perfect example of how our spaces can be transformed from a beautiful blank canvas to what ever your heart desires.

Video by House Of Vizion

This event was the collaborative launch of Tamara Chérie’s new collection along side the sleek new furniture range from a | Create, two fresh new ranges that compliment each other fantastically.

Cuisine: Stir Food
Bar & Staffing: Shake and Serve & The Aleit Academy
Furniture and decor: A Create
Couture: Tamara Chérie
Photography: Joe/Daniela Photography
MC: Aleit Swanepoel from The Aleit Group
#RoodebloemStudios #CommonThread #aCREATE #TamaraCherie

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FOSCHINI DENIM|| DRIVE-IN STUDIO

The Drive-in studio, host to many different kinds of stills, film shoots and events was perfect for Foschini’s Denim Fashion Friends Campaign. The spacious and diverse space of the 160sm studio was able to accommodate the large number of featured South African bloggers as well as the talented team of creatives.


Photographer Richard Keppel Smith and the team had a busy day coordinating the many beautiful SA bloggers in line for hair, makeup, a video shoot as well as the stills campaign.

Art Direction: Tania Rossouw of TFG
H&M: Bernice Dodd and Sebastine Pepler
Styling: Elzaan Smit of TFG
Assistants: Nic Leighton of Cape Collective Assist and Lufezo-Jigga Thomas
Photos: Tatyana Levana

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WOOLWORTHS MEDIA DAY || DRIVE-IN STUDIO

On a number of occasions the lower half of the daylight building at number 43 Roodebloem Road has played host to the wonderful Woolworths setup, showcasing new ranges and previewing styles for the season ahead.

This setup, which isn’t the most recent showcase sometimes takes two full days and a late night transforms the first level of the daylight building into the stunning showroom for the Woolworths Media day where bloggers and media personal are invited to preview the ranges and enjoy some delicious canapés and drinks.
The space was very cleverly utilised, showcasing many different styles and kinds of homeware within the 160sm of floor space in the Drive-in Studio and Tailor Shop of 48sm.

Vivian Baratt and her team installed shelving, flats, hanging fixtures, mirrors and painted sections of the drive-in walls to accompany the specific surrounding setup. Our space is used by many for this type of purpose since we allow our clients to alter the space to suit their events requirements.

Photos by Tatyana Levana

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WE ARE HIRING

After four faithful years, Andy Reeves our Assistant Studio Manager has decided to spread his wings and venture out into the world to focus on his own work as well as photographic assisting and retouching.

Photos by Jonathan Kope of Kope | Figgins in our Church Studio.

We are looking to fill his position so if you’re keen to find our more regarding what the job entails, please feel free to email studio owner Jan Verboom on jverboom@iafrica.com with your CV and 5 reasons why you would like to have this job.

Andy, your presence at Roodebloem Studios will be greatly missed by all and we wish you only the best of luck, we have no doubt that you’ll do fantastically well in all that you pursue.

To see some of Andy’s work visit:
Instagram
Facebook

Looking forward to hearing from you!

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CARS.CO.ZA || DRIVE-IN STUDIO

The 160sm Drive-in Studio with a garage door of 2.3m x 2.5m makes this studio on the first floor of our Daylight building the ultimate automotive shooting location. Two cars are able to fit parked alongside on the infinity curve of 9.7m x 7.1m x 9m, be it for stills/film shoots or an event featuring motorcars. This studio is used for a countless number of diverse shoots and event venues but its always nice to see a sexy car stationed in the Drive-in studio.

Ciro De Siena who features in the video below is a content contributor and motor journalist at Cars.co.za and utilises the space on a regular basis to film content for the channel. He likes the size and diversity of the space which allows him and his team from Bounceboard Productions to shoot comfortably and record on location sound.

Photos by Tatyana Levana

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