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WOOLWORTHS HOMEWARE|| DRIVE-IN STUDIO

SUMMERTIME AND THE LIVING IS EASY As we welcome Autumn and hope for the rain lets take a moment and reflect on which designs featured in the Woolworths summer homeware collection. The SS16 Homeware Collection was displayed on the first level…

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FOSCHINI DENIM|| DRIVE-IN STUDIO

The Drive-in studio, host to many different kinds of stills, film shoots and events was perfect for Foschini's Denim Fashion Friends Campaign. The spacious and diverse space of the 160sm studio was able to accommodate the large number of featured…

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DONNA CLAIRE || ANTONIA STEYN || JETT STUDIOS

We had the lovely ladies of Donna Claire join us in the Jett Studio for their catalogue shoot with photographer Antonia Steyn of Agent Emma a while back. They utilised the 160sm of Daylight Studio space wonderfully setting up the…

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FOSCHINI FASHION

The Drive-in studio was host to the Foschini Autumn Catalogue shoot with Photographer Richard Keppel Smith . The team joined us for a few days of shooting and really made the space come to life. Tania the fabulous fashionista from…

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COSMO BODY COVER

Nomuzi Mabena, television personality and hip hop artist best known for winning the 2012 MTV Base VJ Search shot with Photographer Damon Fourie for the Cosmo Body Cover in our Drive-in Studio. The floor space in the Drive-in is 160m2…

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GETTING SASSY WITH SPITZ SHOES

The new Spitz Campaign was shot in the Drive-in Studio by local team KOPE | FIGGINS of One League Creative Management, Photographers Jonathan Kope and Jarred Figgins. Since deciding to join forces and combine their talents, contacts and industry experiences…

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ELLE FASHION WEAR INDIA

This lovely series for Elle Fashionwear India's AW15 was shot in our Drive-in Studio, the first level of the daylight studios building.   Creative Director Rexina Devraj and Art Director Joann Joseph from LOWE, Bangalore worked with local Makeup Artist…

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DRIVE-IN NAIL BAR

Recently our Drive-In Studio was recently transformed into a nail bar for part of Vodacom’s Slaap Tiger TV commercial.

Vodacom Slaap Tiger Nail Bar at Roodebloem Studios-01672

Rather than using the infinity curve they modified the kitchen area to resemble a retail environment and covered up the cupboards and door to complete the effect.

Watch the TV commercial

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BEHIND ELLE’S UPTOWN GIRL SHOOT

In their December issue, ELLE Fashion Belle Nicole Newman brings a new take on summer style and talks about the shoot that was photographed in our Drive-In Studio. Why Uptown Girl? We called the shoot Uptown Girl, because the title…

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ENTER THE CHALLENGER

Last week, in our Drive-In Studio, Jan Verboom photographed several exotic cars for the August issue of Business Day's WANTED magazine. Among the list of cars was a mean looking Dodge Challenger (above) and a classic Mercedes-Benz.

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