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ELLE FASHION WEAR INDIA

This lovely series for Elle Fashionwear India's AW15 was shot in our Drive-in Studio, the first level of the daylight studios building.   Creative Director Rexina Devraj and Art Director Joann Joseph from LOWE, Bangalore worked with local Makeup Artist…

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Elle Rising Star backstage at Roodebloem Photographic Studios Cape Town

ELLE RISING STAR – SECOND ROUND

The second round of judging for this year's ELLE Rising Star Design Award in association with MRP took place in our Church Studio last month and here is a look at what went on from the judges table to the model preparation in our…

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BEHIND ELLE’S AFRICA ISSUE COVER

We shared the shoot video last week (click here to see it) and now here are some great behind-the-scenes images, captured by Elle's creative assistant Niquita Bento, of Elle's August #AfricaIssue cover that was shot in our Church Studio and…

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ELLE’S SISTERHOOD COVER

In their first locally shot cover for 2015, ELLE Magazine SA photographed the stunning Brazilian twins Suzane and Suzana Massena, wearing knitted twinsets from Maxhosa by Laduma. Labelled the #SisterhoodIssue they decided to shake things up a little and shoot…

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BEHIND ELLE’S UPTOWN GIRL SHOOT

In their December issue, ELLE Fashion Belle Nicole Newman brings a new take on summer style and talks about the shoot that was photographed in our Drive-In Studio. Why Uptown Girl? We called the shoot Uptown Girl, because the title…

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CONTEMPORARY COLOUR WITH ELLE

ELLE’s beauty and fashion assistant Maybe Corpaci played with fashion and beauty in a mix of colour and prints perfectly on-trend for the summer season in a recent shoot at our studios in Woodstock. “Fearless shades and flamboyant fashion, the season’s new mood comes to life in colour” says Maybe.
Thanks to ELLE style reporter Niquita Bento we get to see what went on behind the scenes during this photographic shoot in our Drive-In Studio.

Elle fashion photography studio shoot at Roodebloem Studios

ELLE’s Maybe Corpaci explains a little more about the shoot.

What was the inspiration for the shoot?

The idea behind the shoot

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BEHIND ELLE’S THE NEW PRETTY

In October’s ELLE, The New Pretty shoot explores the graceful power of womanhood with tactile textures, dainty delicates and skin-skimming linen. We all love to see what happens behind the scenes so let’s go backstage with these photos courtesy of ELLE style reporter Niquita Bento plus a video of the action in our Drive-In Studio.

Elle Magazine studio photoshoot at Roodebloem StudiosELLE’s Tarryn Oppel explains a little more about the shoot.

Who is your model?

We shot with Mariska Engelbrecht from Fanjam. She is one of their freshest faces. This was also her very first editorial, so it was really exciting to take a risk and give her that breakthrough.

Elle Magazine studio photoshoot at Roodebloem Studios What was the inspiration for the shoot?

The shoot was inspired by the new femininity movement in fashion.  It’s not to say that we shouldn’t be open to dressing in a completely feminine way, but

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‘BACK TO BASICS’ IN THE DRIVE-IN

For this ELLE photo shoot, senior fashion editor Tarryn Oppel shows us how to go back to basics when dressing for the season ahead. “Iconic staples effortlessly exude comfort, while creating a sense of functional femininity – it’s time to introduce yourself to the new season,” she says. As always we share the behind-the-scenes action from our Drive-In Studio with backstage photos courtesy of ELLE style reporter Niquita Bento.

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Inspiration for shoot?

I was inspired by the rise of minimalism, androgyny, paired back design and classic staples to tie in to our iconic August issue. The idea of not forcefully dressing like a woman to feel like a woman is the here and now!

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HOW TO WEAR LEATHER

In the August issue of ELLE, junior fashion editor Nicole Newman shows you how to wear leather. As always we share the behind-the-scenes action from the shoot with backstage photos courtesy of ELLE style reporter Niquita Bento and a video of the action in our Church Studio.

Elle leather photo shoot model roodebloem studios

ELLE junior fashion editor Nicole Newman explains a little more about the shoot.

Inspiration?

Leather was all over the runway for A/W 2013 and it has been carried over into S/S 14 as one of the biggest trends for the season. Whether it’s lasercut, head-to-toe or incorporating leather separates into your look, it’s definitely

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LIFE’S A BEACH, IN STUDIO

We all know how unpredictable the weather in Cape Town can be, and even in summer an outdoor shoot can be spoilt by the howling south-easterly wind. Ell Magazine for their November issue swimwear feature took these factors out of the…

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