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CONTEMPORARY COLOUR WITH ELLE

ELLE’s beauty and fashion assistant Maybe Corpaci played with fashion and beauty in a mix of colour and prints perfectly on-trend for the summer season in a recent shoot at our studios in Woodstock. “Fearless shades and flamboyant fashion, the season’s new mood comes to life in colour” says Maybe.
Thanks to ELLE style reporter Niquita Bento we get to see what went on behind the scenes during this photographic shoot in our Drive-In Studio.

Elle fashion photography studio shoot at Roodebloem Studios

ELLE’s Maybe Corpaci explains a little more about the shoot.

What was the inspiration for the shoot?

The idea behind the shoot

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BLACK & BLUSH STYLED BRIDAL SHOOT

Our Church Studio is still available as a venue for wedding ceremonies but this styled bridal shoot took place in our Drive-In photographic studio. Photographer Lindie Meyer took advantage of the seasonal nature of photography in Cape Town and how in winter you get the chance to sink your teeth into creative projects like this one.

bridal_styled_lindiemeyerphotography_roodebloem-68

Explaining the rationale behind the shoot Lindie said, “I got the idea for this shoot while browsing Pinterest and saw a beautiful editorial of a model wearing an over the top black wedding dress. I had the idea do a shoot with two very contrasting ‘personalities’ – The Dark Bride & The Blush Bride. Our dark bride is really edgy, and really doesn’t care about what is traditionally regarded as beautiful, she lives live to the beat of her own drum but doing it with such ease. Our blush bride, equally as beautiful takes trends and

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HOW TO WEAR LEATHER

In the August issue of ELLE, junior fashion editor Nicole Newman shows you how to wear leather. As always we share the behind-the-scenes action from the shoot with backstage photos courtesy of ELLE style reporter Niquita Bento and a video of the action in our Church Studio.

Elle leather photo shoot model roodebloem studios

ELLE junior fashion editor Nicole Newman explains a little more about the shoot.

Inspiration?

Leather was all over the runway for A/W 2013 and it has been carried over into S/S 14 as one of the biggest trends for the season. Whether it’s lasercut, head-to-toe or incorporating leather separates into your look, it’s definitely

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JUSTIN PATRICK FEATURED ON COVER OF ELLE DECORATION

Elle Decoration Cover shot by Justin Patrick at Roodebloem Studios

Justin Patrick recently shot these visuals for #FashionIssue97 of Elle Decoration. All of the layouts below were shot in our Church Studio. Some of the set-ups were done on the infinity curve while others were styled using features of the studio itself such as

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COLOUR COATED

Winter seems well and truly set in here in Cape Town and this shoot for the June issue of Elle SA has got you covered with knits, puffers, faux furs and more. Take a look at these behind-the-scenes images by ELLE style reporter, Niquita Bento, of the photo shoot in our Church Studio.Behind the scenes at Roodebloem Studios

ELLE fashion editor Tarryn Oppel explains a little more about the shoot.

Concept for shoot?

The story was produced to showcase the cover-up and all the new styles and shapes and textures for winter. We wanted it to be quite

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LAUNCHING ADIDAS ORIGINALS IN STYLE

In March, Adidas Originals held an exclusive event at our photographic studios in Woodstock for a select group of women’s fashion media in Cape Town. The event spanned an entire day and was a first of its kind in many respects; challenging the age-old…

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GAVIN SHOOTS ‘DREAM CAR’ FOR MERCEDES-BENZ

A while back Gavin Goodman shot a Mercedes-Benz editorial in our Drive-In photographic studio and we caught up with him to find out the story behind these amazing final layouts.

What was the brief for the shoot?

The ‘Dream Car’ brief I got from Mercedes was quite unique as they gave me a lot of creative freedom. Dylan Culhane, the editor of Mercedes-Benz Life magazine approached me after he saw a conceptual portrait I did of

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DAVID MEULEN LAUNCHES DEBUT ALBUM IN OUR STUDIOS

On the 24th April we had the privilege of hosting David Meulen for the launch of his debut album “@davidmeulen” at our photographic studios in Woodstock.
David Meulen album launch at Roodebloem Studios
The event was held in our Daylight Studio building making use of the Kitchen Studio as a welcome area with a bar serving drinks. Guests could then go upstairs and admire the night lights of the city from the Roof Deck.

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GARNIER LAUNCH EVENT

Whether you’re launching a product, showcasing the latest trends or presenting a new fashion line our modern studios provide a perfect backdrop for any brand. With loads of space and you have carte blanche to use our white walls as they are or paint them with your brand’s colour or logo. We can also source any audiovisual equipment you need. Our staff can also advise and help with setup of stands and stages as they know our studios inside out. Our Drive-In and Jett Studios also have air conditioning to ensure your customers comfort all year round. Take a look at how our Drive-In Studio was setup for a Garnier Press Launch event.

Garnier Press Launch event in our Drive-In photographic studio

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BOY MEETS GIRL, NIGEL & LIZ

Recently we shared the photographs of this amazing wedding and now we bring you the wedding video put together by Boy Meets Girl Wedding Cinema featuring the ceremony which took place in our Church, which we've converted into a photographic and…

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